Using a hosted wordpress blog is a great way to build a quick and easy website. You can use these sites for just about anything. Wordpress is not just for blogging anymore.
If you want to see your wordpress site show up in the search engine results you are going to have to do a little on page search engine optimization.
Here are 4 quick SEO tips that will make your site even more search engine friendly.
All in One Seo Plugin
If you only use one plugin on your wordpress site,make it this one. This one little plugin will help your site be Google friendly, and you don’t even really need to know what you are doing.
In the setting area of the plugin make sure you put your site title in, making sure your keywords are in the title.
Add 5 keywords in the meta area, that are related to your site. Do some good keyword research before you start and you will be driving traffic in no time.
Add a Footer Link
If you go to the design – theme editor area you will see a place to edit your footer area. Make sure you put a link in the footer. This link should have keyword anchor text as the clickable part of your link.
A footer link will give you an anchor text link from each and every page of your site, including all tag pages, posts and pages. As your site grows that will be a lot of links.
Keywords In Title
When you are naming your website it’s fun to be cute or tongue in cheek, but if you are trying to drive traffic to your site it’s best to use your keyword in your title.
You can add words before or after your keyword to make the title make more sense, but get the title in there.
The title of your site will be what people see in the search engine results. It also shows up in the top blue header in google. It’s one of the most important things the search engines look for when providing targeted results to a searcher.
Change Permalinks
This is one I see a lot of people, not only beginners, forgetting to do. A permalink is the link to a specific post or page that people can use to go directly to that particular page of your site.
The default permalink structure will not help your SEO efforts at all. You want to customize your permalink structure to show your post title after the title of your blog.
Just go to your wordpress admin area. Under settings you will see a permalinks area. At the bottom of the list you will see a place to check custom. Click that and then in the area provided type /%postname%/ this will get your keywords for each and every post in your permalink. Just make sure you are using keyword in your post titles.
There you have it 4 quick SEO tips to increase your onpage optimization. They shouldn’t take but a minute to do, but you will notice a big difference once it’s done.
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May 1
How to Install WordpressYou have chosen your domain name and your hosting company (and they may well be one and the same). The next part of your journey in “getting started with your blog” is to install Wordpress. It may be that you have decided to have your blog hosted on a “blogging platform”, like Blogger.com or Wordpress.com. If you are happy to go down that road, great. I have a blog on both these platforms and they serve their purpose well. But for the majority of users involved in web marketing, or trying to get an online presence for their business – whatever it is – you will be installing Wordpress on your own domain.
To be sure, much of the difficulty of installing Wordpress has been eliminated by the Fantastico installer – a utility that is available on most hosting accounts. With Fantastico, all you need to do is answer a few prompts such as what directory to install Wordpress in, and boom! – you’re done. Although I heartily recommend using it, and you may want to get on with your web marketing, I think a user should go through the manual install process at least once, to get familiar with how Wordpress operates behind the scenes. Let us look at the process of installing Wordpress manually:
1. Open www.wordpress.org in a browser. From there, click on the blue bar that says “download Wordpress x.xx” – it will show the latest version. Right now, it is 2.7.1. (You may have to click on a second link to get it). Save this to your desktop or somewhere else convenient, and extract all files from the zip archive into a folder called “wp”.
2. Using an FTP client, connect to your domain – the hosting company will have given you the correct username and password when you signed up. Once connected, look for the “www” folder (also named “public_html”. Open this folder on the server (in the “remote” window in your FTP client) and in the “local” window, open the “wp” folder that you extracted the Wordpress files into. Copy everything from “wp” into “www” and close your FTP client.
3. Log in to your domain’s Cpanel by entering www.yourdomainname.com/cpanel. Enter your username and password and scroll down until you see “MySQL databases”. Click on this and it will prompt for the name of your database. Use something short like “wp”, because it appends your username to it. Click “create database”, go back and scroll down to “Add new user”. Choose a username for your database – you can use your cpanel username and password if you wish, or a completely different one. After creating the user account, click “go back” and scroll down to “Add user to database”. Select the username and the database as above – not that your cpanel username is now stuck on the front of it. Click “add” and “all privileges” on the next screen. Then close the window – you’re done with setting up the database.
4. In your FTP client, right-click on the “wp-config-sample.php” file in the “www” folder. You need to change 3 things here – the “MySQL database name”, the “MySQL database username” and the “MySQL database password”. Just replace what’s inside the single quotes with your own details, close the file and save it as “wp-config.php”.
5. In your browser, open the address www.yourdomainname.com/wp-admin/install.php. If you get an error message here, it usually indicates that one of thenames in wp-config.php is wrong. If all is well, you will then be prompted for the blog name, and your email. Pick a name that contains all or part of your keyword, enter your email address and click on “Install Wordpress”. Take note of the admin username and password on the next screen, and log in with those details.
6. You are now in the “back office” of your blog or website. This is where you add content, set up new pages and change the appearance. To see what your site looks like, click “visit site” on the top left corner. You have done it – you have installed Wordpress!




